Established twenty years ago, Tilly Sveaas founded her eponymous jewellery brand whilst on a prolonged gap year in Bali. Having spent many years in between South East Asia and London, Sveaas found a window of opportunity in the market for silver jewellery that was both timeless in design but sustainable within its nature. She sourced experts and suppliers in Europe and Asia to link both her free spirited nature and her past to the heart of the brand. Her travelling experiences made it vital to her to celebrate global craftsmanship in the production of jewellery.
In order to introduce gold into her collection for the first time, Sveaas consciously rebranded herself in 2016, changing her name from ‘Silver Service’ to ‘Tilly Sveaas’. This simple change catapulted her jewellery onto another level gaining a cult following of all ages. Her philosophy for the brand is that one ‘should never be a slave to fashion’ hence why her designs transcend trends and are modern takes on much loved classics. At the heart of her jewellery lies design and sustainability, emphasised through her use of links, chains and pendants all created to last. All her gold is ethically and environmentally certified.
Born to an English mother and a Norwegian father, Tilly Sveaas jewellery resonates on both sides of her heritage. She produces jewellery for women and men who seek individuality. This is not seasonal, fast fashion jewellery, her pieces are here to stay. Timelessness, quality and design purity are at the forefront of each piece in her evolving collection.
Tilly Sveaas is more than just jewellery, it is about bringing a sense of adventure, soul and timeless style to your identity.